Marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

Posted by Zander Henry on Aug-22-2018

1. The vision of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

The vision of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji is to be the leading quality service and product provider for customers. Being the best and the leading player means that PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji marketing strategy and operations focus on:

• Providing high quality of products and services
• Providing value to customers
• Concentrate on building customer experience

2. The mission of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji marketing strategy is grounded in its mission. The mission for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji is to be the favorite brand of the customers. This mission is essential for the marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji as it focuses on all operations and marketing activities in the direction of:

• Consumer centrism
• Using research to understand and influence consumers

3. Brand Equity of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

Understanding and knowing the brand equity is vital for directing and giving meaning to the marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji. The knowledge of brand equity will help in shaping PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji marketing strategy effectively – thereby facilitating the growth of business for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji.

3.1. Brand awareness

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has high brand awareness because of international operations
• The company focuses on higher budget allocation in the country of origin
• Each market for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has modified marketing and strategic directives and plans

3.2. Brand association

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji is directly associated with the brand name and product category
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has a broad product portfolio
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji is associated with promising and delivering quality and innovative products
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji is also associated with excellent customer service

3.3. Brand loyalty

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has been successful at gaining high consumer loyalty because of unique and influential marketing strategy
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has a global customer base
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji keeps adding value addition to the products and product portfolio to keep consumers engaged

3.4. Brand asset

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has a substantial brand value
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also enjoys the high financial worth
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji focuses on building a reliable and robust employee base

3.5. Brand element

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji uses the brand element as a means of competitive advantage
• Uses adaptability in product, services, and marketing to meet different cultural demands

4. Situational Analysis of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

The situational analysis will help in developing the marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji by conducting a thorough market analysis. This market analysis will aid in understanding the compatibility between external opportunities and other factors, and internal strengths – to be used to maximize the marketing influence of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji.

4.1. SWOT

4.1.1. Strengths

PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji marketing strategy can benefit from the following internal advantages:

• Strong brand image
• Global distribution network
• Investment in market research
• Innovation

4.1.2. Weakness

PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji faces challenges in marketing strategy because of the following weakness:

• Slow organizational processes
• High product prices

4.1.3. Opportunity

PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has the following possibilities of business growth:

• Green lifestyles
• Regional expansion
• Diversification

4.1.4. Threats

PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji faces business threats because of the following factors:

• Increased competition
• Increased imitation

4.2. PESTEL

4.2.1. Political

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji operates I markets with political stability
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has funding support from the government for small businesses

4.2.2. Economic

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji enjoys high sales because of higher GDP
• Lower interest rates make business expansion and loaning easier for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji
• Low inflation strengthens the financial position of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

4.2.3. Social

• Higher education and awareness increases sales of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji predict
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji focuses on understanding consumers and fulfilling their demands through its offerings

4.2.4. Environmental

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has an active CSR program
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji ensures environmental safety in all its operations

4.2.5. Legal

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji is aware of local and global laws of business and human resource management
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji abides by all statutes – especially labour law, discrimination law, and employee safety laws

4.3. Porter’s Five Forces

4.3.1. Threat of substitutes

• High risk of replacements
• Substitutes offer similar products at low prices

4.3.2. The threat of new entrants

• New entrants need high financial investment
• New entrants need updated technology for keeping par with industry progress

4.3.3. Bargaining power of buyers

• Sales made to end consumer directly
• Stocking of products at retailers, as well as own-controlled retail outlets

4.3.4. Bargaining power of suppliers

• Multiple suppliers of raw materials
• Suppliers are chosen after careful inspection, and through contracts

4.3.5. Industry rivalry

• High industry rivalry
• Players offer similar products
• Players compete through marketing to influence consumers

5. Marketing Objectives for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji: The Marketing Strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji marketing strategy has the following objectives for the current financial year:

5.1. Increased market penetration

• Increase top of mind recall for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji brand and products by 30%
• Increase sales for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji by 40% by the third quarter of the financial year
• Achieve a trial rate for new products of 10% during the first quarter of the launch
• Increase consumption rate of existing products by 45% during the current financial year

5.2. Enhanced brand recognition

• Increase top of mind recall by 65% during the current fiscal year
• Increase brand recognition by 80% during the first two quarters of the current financial year

5.3. Increased use of digital marketing

• Acquire 25,000 new online customers during the financial year
• Increase website traffic through using blogging and email tactics effectively by 505 during the first two quarters of the year
• Acquire 65,000 likes on the official Facebook page of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji during the first quarter of the financial year

5.4. Retail Growth

• Contract with five more leading supermarkets in the first quarter of the year to stock product at eye level shelving
• Contract with two leading online retail sites – eBay and Amazon – to stock our products, and increase accessibility for consumers globally by the second quarter of the financial year

6. Segmentation of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji marketing strategy uses different means of segmentation to reach an increase in market penetration.

6.1. Demographic segmentation

6.1.1. Age

PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has consumers of age groups

• 20-45 years
• 45-60 years

6.1.2. Gender

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has a broad product portfolio for both males and females

6.1.3. Life-cycle stage

Consumers for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji, according to the marketing strategy, are in the following various life cycle stages:

• Single students
• Single graduates
• Single people living at home/not living at home
• Young couples without children
• Married couples with one to four children – all at home
• Married couples with one or two children in college
• Old married couples with an empty nest

6.1.4. Occupation

The marketing strategy devises the following occupations for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji consumers:

• Professionals
• Students
• House makers

6.2. Psychographic segmentation

6.2.1. Social class

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji focuses on segments of middle-upper and upper social classes

6.2.2. Lifestyle

PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji consumer segments have the following lifestyle characteristics:

• They aspire towards a better and higher living standard
• They want to be successful – professionally and socially
• They are not hesitant to try new things, products and services in life
• They are confident in their behaviour and attitude
• They are mainstreamers in their fields

6.3. Geographic segmentation

6.3.1. Region

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has operations spread across the western developed countries such as America, the united kingdom, and the Netherlands
• It also has operations in emerging markets such as Brazil, India, and China

6.3.2. Density

• The focus of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji remains on the urban part of the population

6.4. Behavioural segmentation

6.4.1. Personality

The marketing strategy defines personality characteristics for the consumers of the brand of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji, such as:

• Determined
• Confident
• Ambitious
• Hardworking

6.4.2. Usage frequency

• The consumer segments for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji are regular and frequent users of the product

6.4.3. Benefits sought

• Consumers seek functional benefits
• The focus, however, is more on the emotional benefits reaped from the consumption of the brand

6.4.4. Degree of loyalty

• Consumers are very loyal
• Have an emotional attachment with the brand

7. Targeting of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji Positioning of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

The marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji targets consumer groups based on segmentation as follows:

7.1. Target market

• The target market for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji is from middle to upper class
• The target market is ambitious and desires to purchase high-end consumer products
• This target market also seeks affordability
• To meet target market expectations, the PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji focuses on quality control

7.2. Mass marketing

• The marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji focuses on mass marketing
• This also requires unique marketing designs and product promotion programs
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji makes use of one strategy to influence all segments

7.3. Undifferentiated marketing strategy

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji does not differentiate between market segments
• It uses a single marketing strategy to target all segments and consumer groups
• Based on this, PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also created the marketing mix under the marketing strategy as a singular one for the whole market – regardless of the segmentation divides.

7.4. Focus on quality

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has created, developed, and maintained a brand that satisfies all consumers under the undifferentiated marketing strategy and mass marketing
• No compromise on quality has been made in the broad product portfolio
• To ensure the influence of a single marketing strategy, the PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has also adopted a consumer-centric approach in its overall marketing strategy and operations as well
• This was used for targeting strategy as well as for maintaining growth

8. Company Competitive Advantage in the marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

The marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji stands out from the clutter and competition. PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has also achieved a sustainable competitive advantage in its marketing strategy. This is because of the following factors that PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has utilized:

8.1. Cost-effectiveness

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji focuses on reaching consumers effectively rather than grandeur
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji focuses on developing an integrated marketing approach
• The use of digital marketing efficiently and expertly has helped the company reach a wider audience at a lower cost
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has in-house copywriters for marketing campaigns which also helps in controlling costs
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also focuses efforts on ground activities – which are less expensive than commercial marketing tactics

8.2. Innovation

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has stayed updated with latest developments in marketing research and marketing knowledge
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji makes use of new and innovative tactics to reach its target consumers
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also employs top of the field marketers to facilitate its marketing strategy and promotional campaigns
• Each marketing campaign launched by PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji is effective catchier and more influential than the previous one

8.3. Strong market research and consumer understanding grounded

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji marketing strategy is strongly grounded in consumer and market research
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji makes informed marketing campaigns and goals based on consumers’ behavioural feedback
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also incorporates consumer feedback in its marketing strategy
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji marketing strategy is based on market trends, and consumer needs and wants

8.4. Making effective use of emotional appeals

• Consumers’ emotional needs strongly influence all marketing objectives and marketing goals set by PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji
• In addition to fulfilling functional needs, PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also tries to fulfil the emotional and psychological needs of the consumer
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji tries to build a strong emotional bond with the consumer, which also results in high consumer loyalty

9. Distribution Strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji marketing strategy highlights the use of the following distribution strategy to maximize reach and accessibility for consumers.

9.1. Intensive distribution strategy

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji makes use of intensive distribution strategy because it is mass marketing
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji’s marketing strategy is based on undifferentiated segments, and thus an intensive distribution strategy allows high penetration and reaches in the overall market
• With the use of the intensive distribution, PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji tries to maximise its coverage of the markets where it's present
• For achieving the intensive strategy, the company uses hardcore 360-degree integrated marketing strategy and campaign to reach all consumers, across all segments in the market.

9.2. Direct distribution strategy

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji uses direct distribution country of origin as well as in locations where it has subsidiary operations
• The PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also makes use of modern retailing channels
• Also, PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji makes use of e-commerce and makes a sale through online retailers, as well as through the company website
• Direct distributions have allowed PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji to increase market penetration and accessibility for consumers

9.3. Indirect distribution strategy

• This strategy is largely used for offshore operations where the PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji does not have a subsidiary
• In these offshore locations, PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji largely works through the export model
• This makes use of several intermediaries in between, before the product by PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji reaches the target consumers
• Intermediaries for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji include not only the end retail outlets, but also sales agents, retail agents, and distribution agents in offshore locations

9.4. Selective distribution strategy

• For some products of its portfolio which are premium in nature, PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji makes use of selective distribution channel
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has maintained a few outlets in the country of origin, and in selected offshore markets for these products
• These placements and locations are chosen based on the niche market that PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has for its premium products
• These locations, placements, and marketing strategy helps make the company’s product selectively, but readily accessible for its niche target audience

10. Competition Analysis in the marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

The industry in which PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji operates is very responsive to market and consumer trends. PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji, therefore, needs to be vigilant in its market strategy towards competition – to make sure that it maintains its competitive advantage.

10.1. Strategic Group Analysis

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji competes with direct and close competition based on quality and price
• Consumers choose between different companies from the industry based on their functional offering
• Consumers have progressively evolved to strengthen loyalty and form an emotional bond with products that they consume
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also competes, thereby, with close competition for building stronger brand image, increasing consume loyalty, and for forming strong emotional ties with the consumer

10.2. Industry rivalry

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji experiences high industry rivalry
• The barriers to entry for the industry are low, and new entrants gain easy access in the industry
• The number of local as well as global players is increasing

11. Marketing mix of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

The marketing mix for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji as per the marketing strategy is the following:

11.1. Product

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has a broad product portfolio
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji provides mass marketed products for all segments across the market undifferentiated
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also provides some selected, premium products to niche customer groups
• All products in the portfolio consistently maintain high quality
• All products are tailored to meet consumer specifications, demands and needs across different regional markets
• The PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji maintains a high focus on innovation in products and introduces new products frequently to keep the consumers engaged

11.2. Place

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji wants to have a close, emotional and personal relationship with its consumers
• The company maintains high control in its distribution strategies – especially through direct distribution strategy
• The company has a presence in leading supermarkets
• The PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also has company-operated stores in malls, and otherwise to make products accessible to consumers easily
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also makes use of e-commerce to increase penetration and sales

11.3. Price

• The PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji prices its products so that its target consumers can afford it easily
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji uses relative pricing strategy for its products
• The price of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji’s products include not only the high quality raw materials and value additions but also the enhanced customer experience they deliver
• The company’s pricing strategy allows it to enjoy stable revenue and profit growth

11.4. Promotion

• The PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has a high budget allocated towards marketing activities
• The PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji invests substantially in digital marketing activities to reap high and effective results
• Use of digital marketing has also allowed PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji marketing strategy to cap costs and expenses
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also takes part in direct consumer engagement through on-ground activities where the company initiates trials
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also invests in traditional media channels to reach maximum consumers in the market

11.5. People

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji has a large workforce across different companies
• This workforce is continually trained to become experts in their respective fields of operations
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji hires without discrimination
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji ensures that its employees remain motivated through building an inspirational and creative organizational culture
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji focuses on also building and maintaining organizational commitment and loyalty in its employees

11.6. Process

• All activities at PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji - from raw material procurement to the final sale to the end consumer - undergo systematic processes
• The processes at PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji are well defined, and well communicated to all employees
• All employees are trained to follow the processes internally to ensure consistently high quality as well as timely production and deliveries
• The systematic processes also ensure a smooth running of operations at the PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

11.7. Physical evidence

• The physical evidence for PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji includes the company logo, company store designs, and the product packaging
• Satisfied and excited customers in the retail spaces of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji, as well as during product consumption create a bubbling and an inviting atmosphere
• The e-commerce website for retail by PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji is also designed with a friendly customer interface to allow maximum interaction with the brand
• The store designs created by PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji for its retail space allow consumers maximum interaction with the products directly.

12. Promotional tactics for the marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

12.1. Digital marketing

• The company uses social media for reaching consumers effectively
• The PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji interacts with the consumers directly, and engages with them, answers their queries and takes their feedback
• The company also shares information and build relationships with consumers through digital marketing
• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji also makes use of blogging, emails, and content creations as a means of digital marketing

12.2. Conventional marketing

• The company uses a 360-degree approach in its marketing strategy
• This means that the company makes use of traditional marketing channels as well – such as TV, magazine adverts, and out of house placements

12.3. Influencers

• For direct, on-ground engagement, the company uses influencers
• Influencers interact with consumers directly, or through their channels of communication as a means of content creation and endorsing the PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji brand

13. Monitoring and evaluation of the marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji

13.1. Changes in sales

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji regularly tracks its sales to identify the effectiveness of its marketing strategy
• Increase in sales reflect the success of marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji
• Sometimes, PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji experiences increase ins ae after some time of the launch of the marketing promotions

13.2. Surveys and focus groups

• PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji frequently conducts focus groups and surveys to identify its brand worth
• These methods also help the company identify brand value, brand recall, and brand recognition
• Focus groups allow PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji to gather feedback on its marketing strategy and helps it understand consumers better

13.3. ROI

• Effectiveness of marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji can also be seen through the revenue and profit growth
• Return on investment allows PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji to effective gauge the effect and influence of the marketing strategy, and measure its success

13.4. Attainment of marketing objectives

• All marketing objectives set by PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji are SMART
• The quantitative set against each of the marketing objective can facilitate attainment evaluation for the overall marketing strategy
• Successful and timely attainment of these marketing objectives highlight the success of the marketing strategy of PACRIM DISPUTE - Confidential Instructions for the Representative of Fuji