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VRIO Analysis of Governance and Sustainability at Nike B
Posted by Zachary Edwards on Mar-22-2018
The VRIO Analysis of Governance and Sustainability at Nike B will look at each of its internal resources one by one to assess whether these provide sustained competitive advantage. The Governance and Sustainability at Nike B VRIO Analysis also mentions at each stage whether these resources could be improved to provide a greater competitive advantage. Lastly, the resources analysed are summarised as to whether they offer sustained competitive advantage, has an unused competitive advantage, temporary competitive advantage, competitive parity or competitive disadvantage.
Valuable
- The Governance and Sustainability at Nike B VRIO Analysis shows that the financial resources of Governance and Sustainability at Nike B are highly valuable as these help in investing into external opportunities that arise. These also help Governance and Sustainability at Nike B in combating external threats.
- According to the VRIO Analysis of Governance and Sustainability at Nike B, its local food products are a valuable resource as these are highly differentiated. This makes the perceived value for these by customers high. These are also valued more than the competition by customers due to the differentiation in these products.
- The Governance and Sustainability at Nike B VRIO Analysis shows that Governance and Sustainability at Nike B's employees are a valuable resource to the firm. A significant portion of the workforce is highly trained, and this leads to more productive output for the organisation. The employees are also loyal, and retention levels for the organisation are high. All of this translates into greater value for the end consumers of Governance and Sustainability at Nike B's products.
- According to the VRIO Analysis of Governance and Sustainability at Nike B, its patents are a valuable resource as these allow the firm to sell its products without competitive interference. This results in greater revenue for Governance and Sustainability at Nike B. These patents also provide Governance and Sustainability at Nike B with licensing revenue when it licenses these patents out to other manufacturers.
- The Governance and Sustainability at Nike B VRIO Analysis shows that Governance and Sustainability at Nike B’s distribution network is a valuable resource. This helps it in reaching out to more and more customers. This ensures greater revenues for Governance and Sustainability at Nike B. It also ensures that promotion activities translate into sales as the products are easily available.
- According to the VRIO Analysis of Governance and Sustainability at Nike B, its cost structure is not a valuable resource. This is because the methods of production lead to greater costs than that of competition, which affects the overall profits of the firm. Therefore, its cost structure is a competitive disadvantage that needs to be worked on.
- The Governance and Sustainability at Nike B VRIO Analysis shows that the research and development at Governance and Sustainability at Nike B is not a valuable resource. This is because research and development are costing more than the benefits it provides in the form of innovation. There have been very few innovative features and breakthrough products in the past few years. Therefore, research and development are a competitive disadvantage for Governance and Sustainability at Nike B. It is recommended that the research and development teams are improved, and costs are cut for these.
Rare
- The financial resources of Governance and Sustainability at Nike B are found to be rare according to the VRIO Analysis of Governance and Sustainability at Nike B. Strong financial resources are only possessed by a few companies in the industry.
- The local food products are found to be not rare as identified by Governance and Sustainability at Nike B VRIO Analysis. These are easily provided in the market by other competitors. This means that competitors can use these resources in the same way as Governance and Sustainability at Nike B and inhibit competitive advantage. This means that the local food products result in competitive parity for Governance and Sustainability at Nike B. As this resource is valuable, Governance and Sustainability at Nike B can still make use of this resource.
- The employees of Governance and Sustainability at Nike B are a rare resource as identified by the VRIO Analysis of Governance and Sustainability at Nike B. These employees are highly trained and skilled, which is not the case with employees in other firms. The better compensation and work environment ensure that these employees do not leave for other firms.
- The patents of Governance and Sustainability at Nike B are a rare resource as identified by the Governance and Sustainability at Nike B VRIO Analysis. These patents are not easily available and are not possessed by competitors. This allows Governance and Sustainability at Nike B to use them without interference from the competition.
- The distribution network of Governance and Sustainability at Nike B is a rare resource as identified by the VRIO Analysis of Governance and Sustainability at Nike B. This is because competitors would require a lot of investment and time to come up with a better distribution network than that of Governance and Sustainability at Nike B. These are also possessed by very few firms in the industry.
Imitable
- The financial resources of Governance and Sustainability at Nike B are costly to imitate as identified by the Governance and Sustainability at Nike B VRIO Analysis. These resources have been acquired by the company through prolonged profits over the years. New entrants and competitors would require similar profits for a long period of time to accumulate these amounts of financial resources.
- The local food products are not that costly to imitate as identified by the VRIO Analysis of Governance and Sustainability at Nike B. These can be acquired by competitors as well if they invest a significant amount in research and development. These also do not require years long experience. Therefore, the local food products by Governance and Sustainability at Nike B provide it with a temporary competitive advantage that competitors can too acquire in the long run.
- The employees of Governance and Sustainability at Nike B are also not costly to imitate as identified by the Governance and Sustainability at Nike B VRIO Analysis. This is because other firms can also train their employees to improve their skills. These companies can also hire employees from Governance and Sustainability at Nike B by offering better compensation packages, work environment, benefits, growth opportunities etc. This makes the employees of Governance and Sustainability at Nike B a resource that provides a temporary competitive advantage. Competition can acquire these in the future.
- The patents of Governance and Sustainability at Nike B are very difficult to imitate as identified by the VRIO Analysis of Governance and Sustainability at Nike B. This is because it is not legally allowed to imitate a patented product. Similar resources to be developed and getting a patent for them is also a costly process.
- The distribution network of Governance and Sustainability at Nike B is also very costly to imitate by competition as identified by the Governance and Sustainability at Nike B VRIO Analysis. This has been developed over the years gradually by Governance and Sustainability at Nike B. Competitors would have to invest a significant amount if they are to imitate a similar distribution system.
Organisation
- The financial resources of Governance and Sustainability at Nike B are organised to capture value as identified by the VRIO Analysis of Governance and Sustainability at Nike B. These resources are used strategically to invest in the right places; making use of opportunities and combatting threats. Therefore, these resources prove to be a source of sustained competitive advantage for Governance and Sustainability at Nike B.
- The Patents of Governance and Sustainability at Nike B are not well organised as identified by the Governance and Sustainability at Nike B VRIO Analysis. This means that the organisation is not using these patents to their full potential. An unused competitive advantage exists that can be changed into a sustainable competitive advantage if Governance and Sustainability at Nike B starts selling patented products before the patents expire.
- The distribution network of Governance and Sustainability at Nike B is organised as identified by the VRIO Analysis of Governance and Sustainability at Nike B. Governance and Sustainability at Nike B uses this network to reach out to its customers by ensuring that products are available on all of its outlets. Therefore, these resources prove to be a source of sustained competitive advantage for Governance and Sustainability at Nike B.
From the VRIO Analysis of Governance and Sustainability at Nike B, it was identified that the financial resources and distribution network provide a sustained competitive advantage. The patents are a source of unused competitive advantage. There exists a temporary competitive advantage for employees. There exists a competitive parity for local food products. Lastly, the cost structure of Governance and Sustainability at Nike B is a competitive disadvantage. Research and Development is also a competitive disadvantage.
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